Let’s face it. Grocery shopping is confusing sometimes. It’s worse for the health-conscious and learned folks since the thought of eating right sometimes elicits stress and frustration. So, I think I speak for the majority of us Paleo eaters when I say that going Paleo was one of the best things we did; for our health, our wallets, and our families. It’s a little easier now, right? Just eat real foods. That’s a Win for us.
If there are winners, then there must be losers. Well, I’m not in the business of calling people losers (to their face at least). But, essentially, big food companies are losing out because of the growing Paleo community. Why? Because we’ve chosen to start eating real foods – not their bio-engineered, chemical-laced, food products.
Going Paleo wasn’t just some arbitrary, faddish decision we made to get on the health bandwagon. It probably took several months, and for some of us years, to weigh the pros and cons of going Paleo. Although I’ve seen overwhelming evidence (academic and anecdotal) of the pros, i.e., improved waistlines, self-image, and health, I haven’t really stumbled across any cons.
Oh yes, since most of my academic peers are registered dietitians, I do come across the occasional Paleo bashing since conventional (A.N.D, U.S.D.A)[i] wisdom is that we should eat everything, in moderation. If Nestle, Coca-Cola, and Kraft were my sponsors[ii], I would probably say the same thing while turning a blind eye to the ever-increasing obesity epidemic in our country[iii].
Enough about politics, let’s get back to the story. Big food companies definitely hate Paleo. They can’t really put a patent on home grown tomatoes. However, you can grow your own veggies or buy fresh produce from your local farm. Big Food is a very competitive industry and their number one objective is to generate revenue.
This is done by creating Franken-foods that are designed to taste better than their competitors. They’re competing for your money. To that, I say: Let them continue competing. Let them continue hating Paleo. Let us continue loving Paleo…and our health.
[i] Abbreviations: AND: Academy of Nutrition and Dietetics; USDA: United States Department of Agriculture
[ii] Simon, M (2013). And Now A Word From Our Sponsors. http://www.eatdrinkpolitics.com/wp-content/uploads/AND_Corporate_Sponsorship_Report.pdf
[iii] Centers for Disease Control and Prevention web site. Overweight & Obesity. March 28, 2014. http://www.cdc.gov/obesity/data/adult.html